01 / 06
MEDIA GENRES I · CLASS TALK
ONE TRAILER.
A NEW KIND
OF MOVIE.
The Wandering Earth (2019) — how China got its sci-fi
This 71-second trailer did not just sell a film.
It started a new kind of movie in China.
It started a new kind of movie in China.
02 / 06
WATCH THE TRAILER
Watch this. Look for three things.
▶ TRAILER · 1:11
视频若无法加载，点此打开原片：bilibili.com/video/BV12t411p76e
- PICTURES what do you see?
- SOUND what do you hear?
- STORY what does it promise?
03 / 06
POINT 1
Pictures nobody saw before
- Shanghai frozen solid — the Pearl Tower under ice.
- Mountain-tall engines push the Earth. People live underground.
- A father flies to the space station. A team walks into an engine through a storm.
frozen Earthplanet enginesundergroundJupiter
04 / 06
POINT 2
The sound tells you the big idea
- Big orchestra music. It feels huge and serious.
- Voices in many languages. One message: we are one family.
- The feeling it sells is hope, not fear.
big musicmany languageshope
05 / 06
POINT 3 · THE BIG ONE
It breaks the Hollywood rule
| Hollywood movies | The Wandering Earth |
|---|---|
| one hero | everyone together |
| leave Earth | move the Earth |
| save the day | protect our home |
Do not run away from Earth. Take Earth with us.
06 / 06
THE END · THREE ANSWERS
Hot? Loved? A win?
- Hot — it was new. Nothing like it. The trailer went huge.
- Loved — many hands move a mountain. An old Chinese story.
- A win — after it, Chinese sci-fi films kept coming.
ONE TRAILER.
A NEW KIND OF MOVIE.
A NEW KIND OF MOVIE.